职能处室
科室简介

  科室简介

  
一、科室简介

    北医三院宣传中心成立于2018 年6月,围绕医院中心工作,以内聚人心,外树形象的目标要求,致力于传播医院宣传优质内容。求实效、重专业,坚持运行机制、平台建设、传播方式层面的创新,积极适应和引领意识形态建设新态势, 促进提升新时代医院宣传效率和效果,助力医院发展。

The propaganda department of PUTH was established in June 2018. Focusing on PUTH’s central work, the propaganda department is dedicated to produce high quality publicity materials for the hospital, based on the criteria of ‘uniting the interior, setting positive figure for the public’. With efficiency and professionalism, the propaganda department devotes to innovations on operating mechanism, building platforms and communication patterns. The propaganda department adapts to lead the construction of ideology in the new era. The propaganda department is committed to promote the efficiency and effectiveness of hospital propaganda in the new era to boost the development of the hospital. 


二、正副职分工

宣传中心主任仰东萍,主持宣传中心全面工作。

Yang Dongping, director of the propaganda department, is in charge of the propaganda department’s works. 

三、科室职责

1.积极宣传贯彻党的路线、方针、政策,围绕医院中心工作,制订、组织和实施全院宣传工作计划,做好重大活动、各类选题的宣传策划和文字、图片、视频等报道工作。

Propaganda of CPC’s guidelines and policies. Based on the central work of the hospital, organize and conduct propaganda projects for the hospital. Provide propaganda plans, traditional and multimedia coverage of major events.

2.负责拓展对外交流渠道,保持与院外媒体的沟通交流。

Keep in touch with the media, provides communication platforms.

3.创新院内宣传渠道,发挥自媒体的组合矩阵作用,办好《北医三院》院报、《北医三院》简报、医院官网医讯和媒体三院频道、及时更新医院官网新闻信息。负责北医三院官方微信、微博平台的运营及平台建设,包括平台线上选题的策划、编辑、审校、发稿、统计、反馈以及线下活动的组织实施等。

Utilize We Media matrix to innovate communication patterns for the hospital, publish PUTH newspaper, PUTH bulletin, medical news and PUTH’s appearance on the mass media. The propaganda department is also in charge of PUTH’s official WeChat and Weibo account.

4.积极应对应对和妥善处理舆情,营造良好的舆论氛围。

The propaganda department keeps an eye on public opinions towards PUTH.

5.通过业务培训,强化全院宣传队伍建设,共建宣传工作新局面。

Provide training sessions for other departments of the hospital.

6.加强医院文化建设,营造积极向上的和谐文化氛围。

Reinforce the culture of PUTH, create a positive and harmonized environment.

7. 完成上级部门和医院交办的其他工作任务。

Complete other tasks assigned by superior department and PUTH.